On the very first Giving Tuesday in 2012, our team went all out. We didn't quite know what we are doing, but we created a command center, borrowed...
Blog
Monthly Action Plans (MAPS
I have always hated year-end reviews. They’re like cramming for finals—too much pressure and not enough continuous learning. Once a year, you sit...
Thankathon
When we create content calendars for our clients, there is always a reminder included in the first week of November: Schedule your...
You got this.
Is anyone else already feeling the pressure of Q4? Ready or not, we're here—in a nonprofit marketer's busiest time of the year. First things...
Five Lessons Learned at NIO Summit 2023
Last month, I attended the Nonprofit Innovation & Optimization Summit (NIO) to learn about all things nonprofit marketing, fundraising, and...
Enneagram Superheroes
Here at team S+G, we believe that everyone has superpowers. We all have things we are uniquely good at—things that let our inner best selves shine....
Learning to be Wrong
One of the marks of the most successful people I know is a willingness to say, “I’m wrong.” Owning up to mistakes—without excuse or fanfare—is not...
Is Threads Worth Trying? A Guide for Nonprofits
If you’ve been following along with social media updates over the summer, you’ve likely heard the news: Threads has stepped into the ring. ...
A Guide to Nonprofit Newsletters
Does your nonprofit have a regular newsletter? Monthly, bimonthly, or quarterly email newsletters are a great way to communicate with your...