The Intro #51: The most important thing this week

November 5, 2020
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How we doing, team? Everyone hanging in there?

In weeks like this one when the national collective consciousness can only be described as very very anxious, we return to two small words that get a bad wrap, but are really so important: self care.

We don’t know how you’re processing everything going on, but if your team is anything like ours, this week has been a lot. Right now, your top priority as a leader is to make sure your people are doing ok. And your top priority as a human is to do the same for yourself.

That project you’re working on? It can wait. Those emails? They aren’t going anywhere. Your Q4 campaign? You still have time.

So take a minute. A breath. A walk. Turn off the news. Mute notifications. Go outside. Call a friend. Do what you need to do to take care of your brain and your heart and your stress levels.

This week (and every week), it’s the most important thing you can do.

Allison Kooser

Allison is Chief Storyteller at Swell+Good, where she partners with amazing organizations to help them bring their stories to life. She is an avid traveler, an expert takeout orderer, and a big believer in curiosity and kindness. She tries to learn something new every day, and she reads, writes, and paddleboards more than the average human.
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